On November 23, 1993, HartSystem was born. In 2025 we celebrate 32 years of a purpose that hasn't changed: building technology that simplifies, professionalizes and improves the performance of dental clinics.
Turning 32 means looking back with pride at our pioneering start, when software for dentists was still a novelty, and looking ahead with the responsibility of a market leader.
HartSystem didn't just build a system. We helped build a management culture. Today our solutions support clinics in major Brazilian cities such as São Paulo, Curitiba and Belo Horizonte, and reach beyond Brazil, with clients in countries such as Portugal and Mozambique.
Where it started: solving real problems in dentistry
Administrative work has always been the weak spot of dental clinics: complex schedules, disorganized finances and constant rework. In 1993, Brazilian dentistry was excellent in the chair but fragile in management.
HartSystem was founded to fill that gap. Our mission has always been to provide the organization and security dentists need so they can focus on what they do best: caring for their patients.
32 years of continuous evolution of ProDent
Our history is shaped by the constant evolution of our main product, ProDent. We started with the essentials and grew by listening to the market.
From pioneering software to a platform with AI-powered management
Over these decades, HartSystem turned ProDent into a complete suite that today offers:
- Financial management and overdue payment control
- Smart message automation
- Appointment confirmations that help reduce no-shows
- Dental CRM and teleconsultation tools
- Solid integrations and electronic signatures
And, more recently, artificial intelligence applied to management data.
Leadership that strengthens the whole tech ecosystem
HartSystem isn't only a software developer. We take an active part in strengthening the technology sector in Brazil. We believe that to deliver the best product to our clients, we need to be at the forefront of the IT market's discussions and trends.
That strategic vision is led by our CEO, Andréas Hartmann, whose work goes well beyond the company's doors.
Strategic role at SEPROSC
Andréas's active role on the board of SEPROSC, the trade association of IT and data processing companies in the state of Santa Catarina, puts HartSystem at the center of decisions that shape the tech sector.
Why does this matter for your clinic? This involvement keeps HartSystem up to date on legislation, data security trends and technological innovation. That knowledge turns directly into improvements, security and new features in ProDent, keeping our clients ahead.
Investing in the future: the Jovem Programador program
We're proud to sponsor and actively support the Jovem Programador program, a free programming training program in Santa Catarina. More than social responsibility, it's an investment in the future of technology.
By helping train new talent, we bring fresh perspectives to the market. Direct contact with a new generation of developers helps HartSystem keep innovating with creativity and energy, which supports the longevity and modernity of our solutions.
The real impact of 32 years of expertise
Decades of experience combined with active leadership in the sector translate into real results for our clients. Compared with manual management, ProDent helps clinics achieve:
- Fewer no-shows: in ProDent client clinics, the rate fell from about 15% to 2.7% after they adopted smart automatic confirmations (HartSystem client data)
- More predictable, organized cash flow
- Unified, automated communication by WhatsApp, email and text message
- Better treatment plan acceptance with an integrated CRM
- More productive teams and processes refined over 32 years in the market
32 years old and ready for what comes next
Celebrating 32 years of HartSystem means recognizing a path built on the trust of thousands of dental clinics and on a serious commitment to the evolution of technology in Brazil.
Our leadership in the sector through SEPROSC and our investment in new talent through Jovem Programador reinforce our promise: to keep delivering not just software, but a strategic partnership that keeps evolving.
Thank you to everyone who is part of this story. We're ready for the next 32 years of innovation.
Today that experience lives in Pro365 GO, the new ProDent that runs 100% on the web. Book a demo to see how it can support your clinic.
