HartSystem reaffirmed its commitment to technology and to training new professionals by taking part, as a sponsor, in the 2026 Aula Magna (opening lecture) of Jovem Programador, a free coding program that has become one of the most important tech training initiatives in the state of Santa Catarina, Brazil.
This was the program's second opening lecture, marking its steady growth as it reaches its sixth edition with a clear purpose: preparing people for an increasingly digital, demanding and fast-moving job market.
Beyond HartSystem's institutional support, the program also counts on the direct involvement of Andreas Hartmann, the company's CEO and president of SEPROSC (Sindicato das Empresas de Processamento de Dados de Santa Catarina, the state's association of IT companies), strengthening the connection between industry and the training of new talent.
A project born from industry and education working together
Jovem Programador started as an initiative of SEPROSC in partnership with SENAC, Brazil's national commercial education service, combining the technical know-how of education with the strategic vision of the tech sector.
Since its creation, the program has grown steadily, expanding its reach and impact with each edition. What began as a structured response to growing market demand has become a statewide movement for training and inclusion.
Growth is clear in this edition: the program reaches 23 cities, expanding opportunities and broadening access to tech training across different regions of Santa Catarina.
A fast-growing sector that urgently needs professionals
The information technology sector keeps expanding in Brazil and around the world, and studies point to a significant shortage of IT professionals in the country, a gap that directly affects companies' ability to innovate.
In Santa Catarina, this is even more evident. The state is one of Brazil's main tech hubs, with a growing number of software companies, startups and digital businesses, which increases the need for a skilled workforce.
In this context, initiatives like Jovem Programador become strategic not only for participants but for the entire tech ecosystem.
Training people: the center of the transformation
In his opening speech, Andreas Hartmann offered a deep reflection on the current moment in technology and the role of people in it.
"We live in a time when there's so much talk about artificial intelligence... that you might get the impression we'll simply be replaced by machines."
The provocation raises an important question: as artificial intelligence advances, what is the role of human training?
His answer was clear.
"We can never, ever set aside the training of people. We can never become complacent and stop developing people who are better prepared for the job market."
This position highlights an essential point: technology evolves quickly, but it's people who give it meaning, direction and purpose.
Inclusion, diversity and access as pillars of the program
Another highlight is Jovem Programador's commitment to inclusion and diversity.
In this edition, 6% of the seats were reserved for people with disabilities, ensuring broader and more equitable access to tech training.
The program also has a women-only class (in Portuguese), encouraging women to join a field that has historically had low female representation.
The goal goes beyond technical training: it's about creating real opportunities, broadening horizons and building a more diverse tech community.
As the speech put it:
"We're focusing on developers, but also on a movement that must be inclusive, reaching people from all over the state, from different cities, in short, diverse people."
Technology as a tool, not a replacement
Another highlight of Andreas Hartmann's speech was his balanced view of technological progress.
"Our world is too good to be dominated by machines. We humans need to master the machines and make them work for our good."
This view reflects an approach increasingly championed in the industry: technology shouldn't replace people, it should empower them.
Programs like Jovem Programador work exactly at this point, preparing people to take a leading role in building the digital future.
The private sector's role in developing talent
HartSystem's participation as a sponsor reflects a clear position: investing in education and training is investing in the future of the industry itself.
"We do this through private initiative, with free, high-quality training."
This shows how tech companies can and should take an active role in building a stronger, more sustainable environment that is ready for the challenges ahead.
Connecting the market, education and innovation
The Jovem Programador opening lecture is more than the official start of the 2026 classes. It represents the connection between three fundamental pillars:
- Training people
- Market needs
- Technological progress
By bringing together companies, leaders and participants, the event creates space for sharing knowledge, inspiration and growth.
A look to the future
The continuity of Jovem Programador and the success of its editions show that the path to technological growth necessarily goes through education.
The program's yearly growth, its expansion to new cities and its stronger inclusion initiatives show a consistent and transformative movement.
HartSystem's presence here isn't just institutional. It's strategic.
By supporting and leading initiatives like this, the company contributes directly to a more skilled, innovative market that is ready for the challenges of digital transformation.
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